Round Rock, Texas is located fifteen miles north of Austin, and approximately 225 miles south of Fort Worth and Dallas. The population of Round Rock was over 99,887 in the 2010 U.S. census.  Due to its close proximity to Austin, Round Rock residents can easily take advantage of the high tech industries found there, as well as the University of Texas and the wide array of employment opportunities offered there.

According to a 2009 estimate by the U.S Census Bureau, the median income for a household was $69,892, and the median income for a family was $79,417.